Proper Clinches Global Supply Chain Deal With Classical Label Hyperion
Sees Proper coordinate Covers product supply to global distribution partners
Deal includes warehousing, picking, shipping and invoicing
Fulfilment of D2C sales
Assets here
Proper Music Group, part of the Utopia family, and Hyperion, one of Britain’s leading classical music labels, have agreed a logistics and supply chain deal.
The agreement will see Proper take on responsibility for warehousing, picking, packing, shipping, invoicing and cash collection across Hyperion’s international network of distribution partners. It will simplify and streamline global distribution for the label, whose impressive and diverse classical catalogue includes some of the finest classical musicians performing today, appearing on over 1,800 titles. The catalogue includes Liszt’s Complete Piano Music on 99 CDs performed by Leslie Howard, and numerous complete song repertoire collections by Schubert, Schumann, Fauré and its highly successful Romantic Piano Concertos’ series which is currently at volume 85.
Proper will also provide fulfilment for the label’s direct to consumer sales, improving the overall customer experience. Paperwork will be reduced, with Hyperion receiving one monthly sales statement, breaking down sales in each territory.
Hyperion joins Absolute Label Services, ADA, AWAL, Believe, Cherry Red, Concord, Epitaph, Hospital, INgrooves, Kartel, Orchard, Redeye, RSK, Snapper and SRD as part of Proper’s distribution roster, which continues to grow.
Said Simon Perry, Director, Hyperion Records, “After 41 years of managing our own international distribution we are very pleased to hand over fulfilment to Proper, an industry leader in global physical distribution, which will allow the label to focus on the creation of new recorded content.”
Added Proper’s Classical Consultant Ginny Cooper: “We are delighted to be working with the UK’s biggest independent classical label, Hyperion Records. Described as ‘Britain’s brightest record label’, Hyperion has a dedicated following all over the world and we look forward to coordinating supply to to its global network of distributors”
About Hyperion
Hyperion Records is an independent British classical label devoted to presenting high-quality recordings of music of all styles and from all periods from the twelfth century to the twenty-first.
https://www.hyperion-records.co.uk/
About Proper Music Group
Proper Music Group, part of the Utopia Music family, is a full services company providing everything from global physical and digital distribution to artist and label services, publishing and D2C. Clients are able to tap into as much or as little of Proper’s offering as fits their needs.
Its distribution arm, PMD - the UK's leading physical distributor – is renowned for its specialist knowledge and personal service coupled with wide market reach and influence. In 2022, it received the Queen’s Award for Enterprise in the International Trade category.
Distributing for over 1500 independent labels and service companies including Absolute Label Services, ADA, AWAL, Believe, Cherry Red, Concord, Epitaph, Hospital, INgrooves, Kartel, Orchard, Redeye, RSK, Snapper and SRD, the company collectively represents 12% of the UK physical recorded music market.
Proper Music Group received The Company Award: Diversity In The Workplace at the Women In Music Awards 2017, and was also awarded Best Distributor at the Music Week Awards in 2012, 2010 & 2009, as well as Best Sales Team in 2020 & 2017. PMG is shortlisted for Best Sales Team in the 2022 edition.