Licensing Start-Up Soundfeed Onboards 150 Labels, Moves to Open Beta
- Platform already used across 20 countries
- 80 licences already secured by closed beta users
25 September 2019, Bucharest: Soundfeed, a music sourcing platform that enables labels to license their repertoire to labels in other territories, has launched in open beta. The platform has been used by 150 labels across 20 countries in closed beta, with over 80 licences agreed so far.
Soundfeed simplifies the task of finding licensable repertoire from non-domestic territories and agreeing new deals, through software which manages the whole process: from track discovery and analytics, through to contract negotiation and deal closing.
The platform supplies labels with comprehensive DSP, radio and licensor-provided data, enabling them to understand the evolution and popularity of a track on different services and in different territories. Users wishing to license a title can contact the rights holder immediately via the platform and instantly generate personalised contracts, which can be amended during negotiations. The entire transaction can take just minutes, saving time on what is often a lengthy and painful process.
The service is currently free, with a paid model to be rolled out following full launch in the coming months. Soundfeed will soon introduce functionality enabling licensors to share DSP and radio data by country with their artists, publishers and writers. Future platform developments and enhancements also include: comms tools linking licensor and multiple licensees so promo materials and assets can be coordinated; AI-powered guidance on the best timings, partners and territories for licensing and media promo. Publishing agreements, blockchain contract registration, master and publishing share splits are also in the works.
Traian Paicu, Founder & CEO, Soundfeed said: ‘Soundfeed’s technology creates what is, in effect, borderless A&R with extensive data analytics. Prospective licensees have the potential for almost limitless discovery while rights owners can enjoy development of new talent in previously untapped territories. On both sides, users have access to a wealth of both public and user-provided data, and tools which make that information easily actionable. That means that the capacity for the international development of recordings businesses is huge.’
Marian Soci, Shareholder & Advisor, Soundfeed and Industry Professional (Label Manager for Cat Music, exclusive licensee of Sony Music for Romania) adds: ‘Since the early days of recorded music, labels have been involved in cross-border licensing. But up until now, it’s been a clunky, costly and time-consuming process. I’m excited to see what labels and rights holders will be able to do now that, through Soundfeed, they can license music quickly and painlessly.’
About Soundfeed
Soundfeed is a business-to-business platform that enables labels to license their music to labels in other territories. Users can manage the whole international licensing process from track discovery and analytics, through to contract negotiation and deal closing.
The platform is currently running in open beta with over 150 label accounts across 20 countries. Its closed beta users have secured over 80 licences.
Based out of Bucharest, Romania, Soundfeed was established in 2016. The first closed beta version was launched in March 2018 following initial user onboarding and technical testing. The first 100 labels were introduced to the closed beta environment in October 2018.
The company was named as a finalist during the 2018 International Music Summit Accelerator.